
Our approach
Design for a Brighter Tomorrow
We are using a design-based approach to begin our journey towards sustainability, with environmental considerations at the forefront.
Canopy
- Canopy
- What are we doing?

Canopy
As a result of moving away from extensive use of plastics in our products and packaging, we are inevitably increasing the demand for forest-based products, particularly components made from cellulose – for example, our insoles and paper packaging.
We are proud to announce our collaboration with Canopy and the beginning of our journey to protecting ancient and endangered forests. Canopy is a non-profit organisation whose work focuses on protecting the world’s most vital forests, the species that inhabit them and the climate.
We are starting by implementing a preferential policy to purchase products with high recycled content or alternative fibres. Our goal is to have all products, packaging and all office paper be made 100% from recycled or alternative sources such as agricultural waste or hemp by the end of next year. Find out more.
Aftercare Powered by The Restory
- The Restory

We have partnered with The Restory to offer bespoke repairs, masterfully worked by their specialist artisans.
Sustainability is not just about choosing the right materials, it is also about making your shoes go the extra mile. According to the Chalmers University of Technology (Fashion industry gains new tools to reduce nvironmental load, 2017), 70% of the environmental impact of a piece is created during manufacture. So the longer you wear your shoes, the better it is for the environment.
Repair is a crucial step in the hierarchy of waste prevention and we could not be happier about offering this repair and aftercare option with the help of The Restory. Find out more and book a collection.
- Ethos

Ethos
We are using a design-based approach to begin our journey towards sustainability, with environmental considerations at the forefront. Over the next year we will be exploring all aspects of our business, looking at different ways to reduce and ultimately eliminate any negative climate impacts through our supply chain and product. We are also working to become a more circular business, not just by creating lower waste products but also empowering our customers, partners and suppliers to choose more positively and embrace sustainable business practises.We have a lot of work ahead but look forward to sharing this journey with you. Find out more about our materials and components.
